Interactive Social Listening Installation by Olafur Eliasson. Design based on the Qatari national flower
Awareness campaign for Post-Menopausal Osteoporosis, which is a silent but one of the biggest killers amongst women, especially in Asia. In partnership with designers such as Seun Mo Park and Yohji Yamamoto we created a fully integrated campaign called #Unbreakable – featuring stunning metal mash art
Integrated U.S. & UK launch campaign for the new YourGoodSkin product range, which improves the skin within a 28 day period, making it visibly healthier and more radiant looking. This campaign is about this skin rehabilitation process. It features 28 real women who tell us unedited stories of their 28 day YourGoodSkin challenge
Digital interactive OOH showing a user's day-to-day journey using YourGoodSkin products
An app that guides women through their 28 days, with tools like a skin scanner that gives day to day updates on their progress and supports them with information, and a live chat feature to connect them to women who already have successfully finished their 28 days
In the news and social media
POS
For Germany
Facebook Live Event – We open up the menopause dialogue between older and younger generations, not only between women but also between men and couples
Social post